Blogging Mindset Podcast Episode 41:
How to Create A Micro Niche Blog
Listen to “Episode 38 – Blogging Winners Have Systems, Blogging Losers Have Goals | Mindset Monday” on Spreaker.
Hey there, listener, and welcome back to another episode of “The Blogging Mindset Podcast” with me, Miles Halter. And today, it’s Mindset Monday, and we’re diving into a topic that I believe is valuable in the blogging world: “Blogging winners have systems, and blogging losers have goals.”
The original quote is “Winners have systems, losers have goals.” – Scott Adams
But quickly, before we cover the topic, I invite you to join my new Facebook group: the Blogging Mindset Community. Now, back to the show.
And before we jump in, let’s make one thing clear – having goals is not a bad thing. Goals give you direction, motivation, and a sense of purpose. However, what separates successful bloggers from the rest is the way they approach these goals.
Imagine you set a goal to publish a new blog post every week. That’s great; it gives you something to strive for. But what happens when life gets in the way? Your job becomes busier, you have personal commitments, or you hit writer’s block? Suddenly, that goal seems daunting, and it’s easy to become discouraged.
This is where systems come into play. Systems are the processes and routines that you put in place to consistently work towards your goals. They’re the daily or weekly habits that keep you on track, regardless of the obstacles life throws your way.
Let’s break this down further. Suppose your goal is to increase your blog’s traffic. A “goal-oriented” blogger might say, “I want to double my blog’s traffic in six months.” That’s a great goal, but without a system in place, it’s merely a wish.
On the other hand, a “systems-oriented” blogger would say, “I’ll write and publish three high-quality blog posts per week, optimize them for SEO, and promote them on social media.” Here, you have a specific plan of action. You’re creating a system to consistently produce valuable content and drive traffic to your blog.
Now, let’s explore some practical steps to shift from a goal-focused mindset to a systems-oriented one:
- Set Clear Goals: Start by defining your blogging goals. These are essential, as they give you a sense of direction.
- Identify Key Processes: Break down your goals into smaller, actionable steps or processes. These are the building blocks of your systems. Some processes I implement in my own blogging are:
- Using featured image templates. I create these using Canva. Look at the Themeisle blog for featured image template inspiration.
- Keyword batching and planning. By having a large batch of keywords, I can choose and write a blog post based on a keyword phrase I’m inspired to write about.
- Planning blog posts around other content I need to make, such as YouTube videos, social media posts, or podcasts.
- Creating outlines with AI assistance
- Create a Routine: Develop a routine or schedule that allows you to work on these processes regularly. Consistency is key. I suggest choosing a time when you’re least likely to be distracted.
For me, this is in the morning. And there’s no need to overschedule yourself. I personally aim to write blog posts for 1 hour a day minimum.
That’s just writing, and nothing else related to blogging, such as monetization, website design, technical SEO, networking, and link-building.
These need to be separate processes so you can focus on what’s most important, creating high-quality content. - Monitor and Adjust: Continuously evaluate your systems. Are they helping you make progress toward your goals? If not, be prepared to adjust and improve.
- Seek Accountability: Share your goals and systems with a friend, fellow blogger, or accountability partner. They can help keep you on track. You could also join a mastermind with like-minded bloggers.
Remember, blogging is a long game. It’s not just about achieving one goal; it’s about creating a sustainable system that keeps you consistently moving forward. It’s about building a body of work that reflects your passion and expertise.
So, the next time you set a blogging goal, ask yourself, “What system can I put in place to make this happen?” It’s the systems that will ultimately lead you to become a blogging winner.
That’s it for today’s episode of “The Blogging Mindset Podcast.” I hope you found this helpful in rethinking your approach to blogging success. As always, keep writing, keep sharing, and keep evolving your systems.
And definitely subscribe to the show to learn more about blogging tips, hacks, and systems.
Thank you so much for listening, and I’ll see you in the next episode!